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Dive into the research topics where So Yeon Kwon is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Collaborations and top research areas from the last five years
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Research output
- 9 Article
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Examining identity- and bond-based hashtag community identification: the moderating role of self-brand connections
Kwon, S. & Ha, S., 25 Jan 2023, In: Journal of Research in Interactive Marketing. 17, 1, p. 78-93 16 p.Research output: Contribution to journal › Article › peer-review
35 Scopus citations -
Examining thematic and emotional differences across Twitter, Reddit, and YouTube: The case of COVID-19 vaccine side effects
Kwon, S. & Park, A., Jul 2023, In: Computers in Human Behavior. 144, 107734.Research output: Contribution to journal › Article › peer-review
Open Access31 Scopus citations -
Understanding user responses to the COVID-19 pandemic on Twitter from a terror management theory perspective: Cultural differences among the US, UK and India
Kwon, S. & Park, A., Mar 2022, In: Computers in Human Behavior. 128, 107087.Research output: Contribution to journal › Article › peer-review
Open Access28 Scopus citations -
Understanding user participation from the perspective of psychological ownership: The moderating role of social distance
Kwon, S., Apr 2020, In: Computers in Human Behavior. 105, 106207.Research output: Contribution to journal › Article › peer-review
66 Scopus citations -
How online self-customization creates identification: Antecedents and consequences of consumer-customized product identification and the role of product involvement
Kwon, S., Ha, S. & Kowal, C., 1 Oct 2017, In: Computers in Human Behavior. 75, p. 1-13 13 p.Research output: Contribution to journal › Article › peer-review
44 Scopus citations