@inproceedings{27dcc891a06b48f493a18b9419f72701,
title = "The effect of implicit theory of personality on SNS",
abstract = "This preliminary study investigated how Facebook users{\textquoteright} fixed or growth mindsets shape their behaviors on social networking sites. Our experiment (N=75) tested a real-world situation in which patients posted complaints about side effects from a drug on the company{\textquoteright}s Facebook page. The results showed that users{\textquoteright} mindsets moderated the effect of company response; growth mindset Facebook users were more receptive to company{\textquoteright}s apologies, and perceived other users{\textquoteright} negative opinions less severe than did fixed mindset Facebook users.",
keywords = "Facebook, Fixed mindset, Growth mindset, Personality trait",
author = "Hongmin Ahn and Lee, \{Sang Yeal\} and Lee, \{Ji Young\}",
note = "Publisher Copyright: {\textcopyright} 2018 Copyright is held by the owner/author(s).; 9th International Conference on Social Media and Society, SMSociety 2018 ; Conference date: 18-07-2018 Through 20-07-2018",
year = "2018",
month = jul,
day = "18",
doi = "10.1145/3217804.3217916",
language = "English",
isbn = "9781450363341",
series = "ACM International Conference Proceeding Series",
publisher = "Association for Computing Machinery",
pages = "222--225",
booktitle = "Proceedings of the 9th International Conference on Social Media and Society, SMSociety 2018",
address = "United States",
}