The online network tie strength and creativity

Joo Yeon Park, Chang Soo Sung

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

Abstract

Creativity and innovation are to be a critical factor for both individuals and organizations to achieve competitive advantage and sustainability. In a highly competitive and global environment, knowledge and its quality play a significant role in generating novel ideas and improving creativity. Moreover, effective sharing and use of knowledge within an organization is likely to increase innovative and efficient capability. A number of studies have examined the relationship between network ties and job performance based on social network theory. However, there are few studies to investigate the relationship between network ties and generating creative ideas from the knowledge point of view. The purpose of this research, therefore, is to investigate relationship between online network tie, knowledge and creativity.

Original languageEnglish
Title of host publicationVision 2020
Subtitle of host publicationSustainable Growth, Economic Development, and Global Competitiveness - Proceedings of the 23rd International Business Information Management Association Conference, IBIMA 2014
PublisherInternational Business Information Management Association, IBIMA
Pages316-321
Number of pages6
ISBN (Print)9780986041921
StatePublished - 2014
Event23rd International Business Information Management Association Conference, IBIMA 2014 - Valencia, Spain
Duration: 13 May 201414 May 2014

Publication series

NameVision 2020: Sustainable Growth, Economic Development, and Global Competitiveness - Proceedings of the 23rd International Business Information Management Association Conference, IBIMA 2014
Volume1

Conference

Conference23rd International Business Information Management Association Conference, IBIMA 2014
Country/TerritorySpain
CityValencia
Period13/05/1414/05/14

Keywords

  • Creativity
  • Knowledge quality
  • Knowledge richness
  • Network tie strength

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